Learning lessons from Freakonomics and inventing new products

Here's my latest plan to become a multi-millionaire. I'll keep it just between you and me so nobody else can steal it. All I need is a huge budget for advertising and promotion and I guarantee this product will earn zillions of dollars. I remember the story about how Listerine (a floor cleaner and then a cure for gonorrhea) , a new product created a market for itself where there wasn't one before. Well, something like that I suppose is my idea.

Take one ordinary off the shelf product  ( I will reveal it later with much ta da!!) and apply it to all kinds of uses and before you know it, you have a "must have" item selling like hotcakes.

First, I decided to use it to polish the doors in the house. I recommend you only use it on gloss paint surfaces.
Results were surprisingly good. I thought, maybe I can use it to polish the chrome kitchen tap...and it works like magic. Next I tried the brass doorknobs...fantastic. What about the chrome kettle? Yep, came up brilliant.
Next I tried the fridge. Fridge now looks better than new.

Wondering which product? It's good ole' car wax.  Ta Da!!!
Now I'll do further research to see which car wax is the best performer...